If you like bonuses, you don’t have to create accounts in numerous web-casinos, hunting for welcome, a.k.a. greeting bonuses. Yes, new players often get generous gifts and promo packages from casinos, but it doesn’t mean that old loyal customers have nothing to wait for. On the contrary, good casinos aim not just to attract new clients, but to retain existing ones as well. For this reason, they offer various bonuses for various categories of players. One of the most widely practiced types of these bonuses is so-called reload bonuses.
Reload Bonuses as a Method of Retaining CustomersRoughly speaking, a reload bonus is an alternative for a welcome bonus. The difference between them is that a welcome bonus is for newly joined participants only, while a reload bonus is given to players who had already made deposits before. That said, reload bonuses can come in several forms.
- A reload bonus as part of a welcome package. This approach is practiced by many casinos. Within the framework of this approach, a player is rewarded no just for his or her first deposit, but for the second, the third, and even the fourth and the fifth deposits! In this case, the first reward should be treated as a welcome bonus, and the following ones – as reload bonuses.
- A reload bonus for the best customers. Avid players often take part in loyalty programs held by casinos. Though every casino has its own set of rules, in many of them, the best players are rewarded by extra bonuses, including reload bonuses.
- A reload bonus as an invitation to return to a casino. It happens that a player opened accounts in multiple casinos in order to get several bonuses. After playing through (or failing to play through) the bonuses, the accounts are thrown. If a casino detects such an account, it can send a special invitation e-mail to the user. This letter can contain a unique promo code for a reload bonus activation.